A-Museum By Ant Group At The Bund Conference 2021

Basic Information :

Location : Shanghai, China

Time : 2021

Category : Exhibition design

Scale : 800m²

 

Project Highlights :

  1. Innovative Exhibition Concept : Using the metaphor of a "seed," the exhibition connects nature, the universe, and society to showcase the deep connections in technological development.

  2. High-Tech Interactive Displays : Utilizing light and shadow effects, immersive large screens, and interactive installations, the exhibition provides visitors with a comprehensive sensory experience.

  3. Rich Cultural Activities : A series of theatrical performances, talk shows, and forums enhance the exhibition's appeal and interactivity.

 

Project Introduction :

A-Museum is a highlight exhibition project by Ant Group at the Bund Conference. In our design, we aim to explore the deep connections between technological development and nature, the universe, and society, using the journey of a seed as a metaphor. The exhibition is divided into several sections, each utilizing innovative interactive displays and high-tech elements to vividly illustrate the evolution from nature to the universe, and from the universe to society.

Visitors can experience the allure of green technology through light and shadow effects, immersive large screens, and interactive installations, appreciate the vastness of the universe, and gain a deeper understanding of Alibaba's contributions to philanthropy.

Additionally, the exhibition features a variety of cultural activities, such as theatrical performances, science talk shows, and the Damo Academy Forum, enhancing its appeal and interactivity. This design concept reflects our profound understanding and exploration of the intricate relationships between technology, nature, and society, aiming to provide visitors with a unique journey of wisdom and cultural experience.

 
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